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A launch campaign with BITE
Dino eggs website mock up

Our Solution

We presented the client with a choice of creative conceptual approaches applying the bright, fun imagery from the product packaging to support brand recognition. The client’s favoured approach used ‘roarr-some’ dinosaur jokes and puns to really engage with the target audience.

Social activity included a range of animated posts to bring the campaign to life, a competition to encourage parents to spread the word about this fun new product, as well product leaflets and in store merchandise.
Dino

Result

The launch was a great success with significant engagement across the brand’s social platforms and a great customer experience. Dino Eggs are now stocked in Tesco, Morrisons and Waitrose.

Dino creatives