Jaunt
“Flexible cover for life’s Jaunts.”
Jaunt is a short-term car insurance brand created by BGL Insurance, part of one of the UK’s leading digital distributors of insurance and household financial services. The product offers flexible, on-demand car insurance designed for a younger, digital-first audience seeking convenience and simplicity.
BGL Insurance approached Speed to create a responsive brochure website for their short-term insurance product. The goal was to provide a clear, easy-to-use platform that would appeal to a younger audience, while simplifying the complexities of insurance. The site needed to integrate seamlessly with Jaunt’s existing insurance infrastructure and prioritise data security throughout.
We applied the existing Jaunt brand across a streamlined WordPress website that delivers a fast, intuitive user experience. Designed to meet the needs of younger drivers, the site makes it simple to explore short-term cover options and move smoothly from browsing to quote. Full integration with Jaunt’s insurance platform ensures continuity across the user journey, and the site is easy for internal teams to manage and update.
We delivered a WordPress solution using Elementor for rapid development and flexible content management. The site is fully responsive and optimised for performance, with robust security measures including penetration testing and vulnerability scans to meet insurance industry standards.
One of the project’s key strengths was the application of a playful, youthful brand in a traditionally complex and dry industry. The clean, user-focused design made insurance feel approachable without sacrificing credibility. Seamless backend integration and a security-first approach ensured the platform was not only engaging, but also reliable and compliant.
