Looking for a creative and technical partner to design and build their brand website, Pozitive Energy commissioned Speed Agency based on our experience in the energy sector.
For this new business with lots of ambition, Speed ensured all deliverables were fit for purpose now and in the long term.
We developed a brand proposition and brand narrative to help Pozitive tell its story in a competitive marketplace, crafting key messages to articulate the benefits of doing business with them.
We identified its USP as the successful marriage of sustainability and technology, which inspired our creative direction. By designing and animating designs we signposted information and encouraged engagement.
We built a WordPress brochure style website to showcase Pozitive’s products and services. We also storyboarded, designed and built an animated video to explain the complexities behind their services in an easy to understand way.
Having completed this initial project, we went on to develop subsequent subbrands, each with a dedicated WordPress website.
The approach enabled Pozitiive to cross sell easily, and build the business with a well articulated and distinct portfolio of products and services.