OAL Group are innovators in their industry, developing new products to take to market in the food production industry. They needed help articulating their story and explaining their product portfolio.
Delving into the company, we conducted a brand audit, unpicking a complex customer offering and created a clear brand architecture, brand story and messages to shape the future of its communications.
By designing a set of product identities we enabled easier cross selling which in turn created a framework to get new innovations to market more quickly.
A new company WordPress website was designed and built to showcase OAL’s unique capabilities and in depth of expertise in their field.
A clear visual story created a professional and sophisticated brand image that was easy to digest and understand.