The WIL Group needed a name, a brand strategy, a website and promotional collateral that looked and did the business.

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Matching the claim.

Today’s global businesses need to replace key roles at short notice, wherever they are in the world and whatever the skill set. Leading the way in identifying and providing world class, interim leaders for transitional business needs, the WIL Group needed a name, a brand strategy, a website and promotional collateral that looked and did the business. As a member of the WIL Group, Speed were called upon by their London based client Russam GMS to fulfil this global branding project.

Reinforcing the message.

Speed developed the brand strategy and identity and set about ensuring that key messages spoke eloquently about the brand’s prowess in providing candidates who could work seamlessly across borders for top level leadership and project management positions within days – the WIL Group’s unique differentiator.

Fulfilling the promise.

Supported by strong SEO, branded presentations and brochures, the smart website presents the WIL Group at the forefront of transition and change management, global business needs and successful partnerships.

Speed demonstrated the ability to understand our industry, our situation, our needs. The level of commitment & enthusiasm is always very high, creativity, design capabilities and also excellent project mgmt. capabilities help us to develop our Group – and we are very grateful for Speeds support!

Thorsten Becker, Managing Director, Management Angels and Director, WIL Group